The use of moissanite as an alternative to diamond in jewelry is one of the most welcomed trends in the jewelry industry. Not only is this an ethically responsible practice, but moissanite also has the advantage of being cost effective, durable and brilliant.
In the past decade particularly, moissanite has soared tremendously in popularity. This is mainly due to the fact that ever since Forever One’s patent for cutting and selling moissanite expired, many brands have jumped on the bandwagon and added these in their collections.
Naturally, this has given rise to a close competition, especially by some famous brands such as MoissaniteCo. Both of them are really good. In fact, they both made it on my list of Best Places To Buy Moissanite Earrings.
If you are contemplating between the two popular moissanite brands, Forever One and MoissaniteCo., you have come to the right place. This article will help you in making the right call.
We also compared Forever One to the run-of-the-mill regular moissanite. You may want to read that comparison as well.
About the Brands
Forever One
Forever One is the moissanite line of the brand Charles and Colvard, which holds the status of a pioneer in using this stone in jewelry.
Being the original creators of moissanite jewelry, it is not surprising that Forever One is the most premium and widely known brand in the market, and is blindly trusted by its followers.
MoissaniteCo.
MoissaniteCo. entered the market in 2005, and has gained immense popularity over the years. Interestingly, it also sells Forever One moissanite in addition to its own.
The brand is especially known for its huge range of superb quality stones that are also incredibly cost effective. The dedicated customers of MoissaniteCo. swear by its quality and budget-friendliness.
Quality and Aesthetics
Forever One
Forever One moissanite trump most other brands in the market due to their premium quality and skilled craftsmanship. The brand has decades of experience in producing moissanite in its labs, which gives it a clear edge over the rest.
Forever One moissanite are very similar to natural moissanite in terms of their chemical and physical composition. As a result, they have superior shine with rainbow sparkles, brilliance and exemplary hardness. This also makes them highly durable and resistant to damage, scratches and breakage.
The moissanite by Forever One are cut with precision and symmetry, which allows them to reflect maximum light and makes them appear even more shinier than diamonds.
The moissanite are almost colorless with no visible inclusions and are certified by GIA, which speaks for their superior quality.
MoissaniteCo.
MoissaniteCo. has gained immense popularity over a short period of time by providing superb quality moissanite that are very similar to the original ones created by Forever One.
These moissanite are cut precisely and accurately with the help of lasers and computers, which provides them with a fire like none other.
In addition, they are created with great skill that minimizes inclusions and imperfections. This ultimately results in a moissanite that lies high on the color and clarity scale and dazzles in a crowd. These stones come with a GIA certificate, which speaks for their reliability.
While the stones manufactured by MoissaniteCo. are marvelous and reliable in terms of their quality, there have been some concerns regarding the setting done by the brand.
Some customers have complained of ill-fitted, loose prongs that result in the stones falling out. This is an area of concern for MoissaniteCo.
Online Shopping Experience
Forever One
The online shopping experience for Forever One moissanite is incredibly pleasant, thanks to the modern and up-to-date website of Charles and Colvard. It displays all the various options on the home page in clearly distinguished categories, which is highly convenient.
Furthermore, you can narrow down your search with the help of a large number of filters such as stone size, shape etc. Each product is listed with detailed specifications and multiple pictures, which makes it easy for the customer to make a choice.
MoissaniteCo.
The MoissaniteCo. website is designed in an aesthetically pleasant and easy to navigate manner. It lists various brands, stones and jewelry on the first page and you can simply choose your area of interest.
The MoissaniteCo. website is unique in the way that it has various articles, educational posts and guides about the technical terms and information regarding moissanite. This can be incredibly helpful for a layman.
Like most other websites, it has filters and a number of images to make the shopping experience even better.
Warranty and Customer Services
Forever One
Forever One moissanite comes with a generous warranty and a multitude of aftersale services, that reflect on the brand’s exemplary customer care.
Any stone larger than 4 mm is backed by a lifetime warranty. You can get it cleaned, polished, repaired and resized from the brand’s stores.
Furthermore, you can also return or exchange your moissanite within 30 days of purchasing. Charles and Colvard offers free shipping and return shipping in the US.
MoissaniteCo.
MoissaniteCo. offers a 12 month warranty and a 30 days return policy with its products. To avail the return policy you have to make sure that the security tag is not removed from the product.
The brand allows customers to reach out to them via live chat, email and call.
It is important to mention, however, that there have been some concerns about the brand not responding to the complaints and queries of the customers, which is quite frustrating.
Price
Forever One
Charles and Colvard is a premium moissanite brand and therefore, lies on the high end side. The prices of Forever One moissanite are generally 20 to 40% higher than other brands.
For instance, this round 1.00 carat moissanite with a color grade between D and F retails for $529. You can get a similar stone for as low as about $150 without a brand name.
However, given the decades of experience and superior quality of Forever One moissanite that you might not find elsewhere, you are getting a high value for the money.
MoissaniteCo.
MoissaniteCo. is a relatively affordable brand with prices that are significantly lower than that of Forever One. For comparison, this round moissanite with similar specifications as the Forever One moissanite mentioned above i.e, 1.00 carat weight and D/E color retails for $325.
Most of the moissanite in the brand’s inventory lie between $140 and $300.
Conclusion- Which One is the Better Choice?
In light of all the information given above, it is fairly obvious that both Forever One and MoissaniteCo. produce excellent quality moissanite that can beat diamonds in their shine and brilliance any day.
However, the Forever One moissanite stands out as being the first ones ever created, backed by decades of experience and skills. This, coupled with the more reliable customer service makes Forever One the wiser choice.
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